The PRAU Excellence Awards Return to Celebrate Outstanding Achievements in Public Relations and Communication

The PRAU Excellence Awards Return to Celebrate Outstanding Achievements in Public Relations and Communication

Kampala: The Public Relations Association of Uganda (PRAU) is thrilled to announce the return of the PRAU Excellence Awards.

After a hiatus since 2016, this prestigious annual event is back to recognise and celebrate outstanding achievements and contributions in the field of public relations and communications in Uganda.

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As a leading professional association that brings together PR and communication practitioners in Uganda, the PRAU Excellence Awards play a vital role in promoting best practices, providing professional development opportunities, and elevating the standards of the public relations industry in the country.
The awards serve as a platform to honour individuals, organisations, campaigns, and initiatives that have demonstrated excellence, innovation, and effectiveness in the field of public relations and communication. More than just a celebration of achievements, these awards also inspire and encourage the continued growth and development of the public relations industry in Uganda.

“The 2023 PRAU Excellence Awards are nothing short of awe-inspiring! Join us in celebrating outstanding achievements within our industry by submitting your entries. Your dedication and hard work deserve recognition, and these awards are a testament to your commitment to excellence. Don’t miss the opportunity to showcase your achievements and elevate your brand. Congratulations in advance to all the potential winners!” said Tina Wamala, President, PRAU.

In alignment with the PRAU National PR Symposium, the theme for the 2022/2023 PRAU Excellence Awards is “The Role of Public Relations in Driving Organisational Performance.” This theme highlights the critical role of PR practitioners in influencing organisational change and performance enhancement, recognising exceptional work that contributes to this impact.
The awards ceremony will take place on Friday, 10th November 2023, marking the 7th Edition of the awards since their inception. The event will be a culmination of the East African Public Relations Week, scheduled from 6th to 10th November 2023, at the Jinja Nile Resort.
Period of Evaluation:
Entries for the 2022/2023 PRAU Excellence Awards will consider PR work and campaigns executed between 1st January 2022 and 30th September 2023. This time frame accounts for the impact of the COVID-19 pandemic in 2020-2021, which significantly affected public relations activities. The chosen period signifies the recovery and resurgence of public relations activities following the pandemic.
Entry Submission Timelines:
Entries for the 2022/2023 PRAU Excellence Awards are open and close at midnight on 30th September 2023. Here is the entry portal for all submissions

Judging Criteria:
All competitive entries will be evaluated based on their competence in the following areas:

Background & Statement of the problem
Research & Planning
Execution & Implementation
Monitoring, Evaluation & Results
Creativity & Innovation
Detailed judging criteria will be available on the Awards Entry Portal.

Judges Panel:
A distinguished Judging Panel comprising highly experienced and respected PR professionals from East and Central Africa will be unveiled following the submission of award entries.
Submission for the PRAU Excellence Awards is open to a wide range of participants, including government ministries, private/public institutions, NGOs/CSOs, PR agencies/consultancies, in-house PR departments, individual practitioners/consultants, business enterprises (large, medium, and small), professional/organized associations, and students pursuing PR-related courses. It’s important to note that the awards are initially open to Members of the Public Relations Association of Uganda (PRAU), with non-members eligible to participate after fulfilling the requisite membership requirements.
For more information about the PRAU Excellence Awards and to access the entry portal, please visit

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