Heineken premieres James Bond’s latest production ‘Spectre’ movie in Uganda

There was pomp and glamour at Acacia Mall’s Century Cinemax as Heineken Uganda launched the latest James Bond production ‘Spectre’ on Thursday. Put on your bow ties, drop your martini glasses and grab your Heineken beer – Bond is back.

The new Bond Movie, Spectre, has made a premiere around the world and Kampala is not being left behind. The premiere took place at Century Cinemax on 5th November through an invite only guest list.

Navio and a friend turned up for Heineken’s Spectre premiere

In a statement released to newsrooms, Heineken Uganda Country Sales Manager, Nathan Akandwanaho stated that, “The Bond man and Heineken signify similar kinds of things, in terms of being witty, being confident and being aspirational, so there’s a fantastic tie-in with Heineken and James Bond.’’

The cast and crew of the James Bond movie officially launched the film at the Royal Film in London on 26th October 2015. Critics have generally given positive reviews praising the films opening scene, action sequences and stunt work. British High Commissioner to Uganda Ms Alison Blackburne was the chief guest.

Heineken National Sales Manager Nathan Akandwanho gives his speech as British High Commissioner Alison Blackburne looks on

The Heineken® brand, which bears the founder’s family name -Heineken- is available in almost every country across the globe and is the world’s most valuable international premium beer brand.

Heineken®- James Bond Spectre film

The campaign builds on a 17 year partnership between Heineken® and the Bond franchise that spans seven Bond films, from Tomorrow Never Dies to Spectre.

Partnering with the Bond franchise enables Heineken create exciting and cutting-edge integrated global marketing campaigns that brings value to both the film and the Heineken® brand everywhere in the world.

Enjoy Heineken Responsibly