Leading telecom operators Africell Uganda last Friday welcomed the Pope into the country in style.
The telecom company lined over 2o billboards with “we welcome his holiness to Uganda” messages. Also, over 100,000 flags adorned with the Africell’s brand insignia, the Vatican and Uganda flags were distributed to enthusiastic Ugandans who lined the Entebbe and Namugongo roads to welcome the Holy Pontiff to Uganda.
Africell Pope poster
Africell’s showering of Pope Francis maiden visit to Africa and Uganda also saw the telecom giant run full page welcome adverts in the dailies, plastered their web, social media and digital pages with welcome messages besides handing out papal flags to all their customers who have been purchasing their services from their services centres from the start of last week The Pope was in Kampala for a belated celebration of 50 years since the Uganda Martyrs were canonized.
For many, just like at Africell, it had been a week dedicated to learning more about the Catholic Church, celebrating the Pope’s visit and renewing their faith. The 45 Ugandan Martyrs were killed by Kabaka Mwanga of Buganda in the 1880’s for refusing to denounce their faith.
Commenting on their commitment to celebrate the Pope’s visit to Uganda with their customers, Milad Khairallah Africell’s Commercial Director said Africell is a people brand that aligns with what their customers engage in, be it celebration, lifestyle, religion, faith and will continue to give them the best there is of their service to enhance this belief. Milad said this was the very reason Africell has the most affordable call and data rates of all telecoms with their packages designed to be the cheapest for all their service offers.
He asserted “ Africell has always put the customer first.We know the Pope touches on the lives of Ugandans, that’s why we came out all the way to celebrate this historic visit with them” Besides celebrating the Papal visit, Africell will also be running festive season/ pope visit offers to their customers at highly discounted rates across their service centres around the country.