Artistes always have riders before they arrive for performances. For the uninitiated, a rider is a set of requirements that must be met for the organisers. There is a technical rider about stage and sound set up and a hospitality rider about how the artiste expects to be treated. You have heard celebrities like Jennifer Lopez demanding an entire hotel to be painted white or Akon asking for black American make SUVs for his transportation.
During his performance in Kampala recently, Nigerian star Tekno insisted on a steady supply of Ciroc vodka, both at his hotel room and backstage. Not surprising because we learnt that Tekno was appointed a Ciroc brand ambassador earlier this year. He is one of the few African celebrities attached to the luxurious vodka that was made famous by P. Diddy.
Ciroc Brand Manager Roger Agamba was on hand to hand Tekno a Ciroc bottle on arrival at Serena and took care of the backstage hospitality with a luxurious lounge that had unlimited supply of the world’s premium vodka.
Though the concert was organised by Bell, the organisers had no problems with Tekno’s demands because well … Ciroc and Bell fall under the same Diageo family.
