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Tag: Coca-Cola Beverages Africa

  • CCBU Empowers Women in STEM

    CCBU Empowers Women in STEM

    Kampala: To mark International Day for Women and Girls in Science, Coca-Cola Beverages Uganda (CCBU) celebrates the achievements of women in Science, Technology, Engineering and Maths (STEM) by recognising leading women taking part in its Women in Leadership programme.

    Commenting on the programme which aims to help talented women grow into leaders through training and support, Catherine Gita, CCBU People and Culture Director said, “As an organisation grounded in innovation and driven by a commitment to sustainability, CCBU recognises the crucial role that women play in shaping the future of STEM and is actively addressing this imbalance through various initiatives”.

    Left- Right Doreen Namuyiga the CCBU Quality Assurance Technologist, Anisha Namugabo the Quality Controller and Barbra Namanyi, the CCBU Raw Materials Planner

     

    A government report in 2014 showed that fewer girls in Uganda were passing biology and maths exams. The 2018 Gender in Education Policy aims to change this by getting more girls into science classes and training teachers to teach STEM subjects better.

    To support this, the aim of the programme is to close the gender gap and increase female representation in leadership roles, including STEM-related departments.

    Some of the exceptional women whose accomplishments exemplify excellence and resilience in STEM include:
    Doreen Namuyiga, a Quality Assurance Technologist, ensures CCBU’s products meet the highest standards, driven by her passion for understanding the science behind food and beverage production.

    “Pursuing a career in STEM has not been without its challenges, but I am grateful for the opportunities to learn and grow, both personally and professionally. Through perseverance and determination, I have overcome obstacles and continuously struggle to expand my knowledge and expertise in the dynamic field of quality assurance.”

    Barbra Namanyi, a Raw Materials Planner, coordinates procurement and inventory management, leveraging data analytics and supply chain principles. Barbra’s journey in STEM began with a curiosity for problem-solving, demonstrating the diverse opportunities within these fields.
    “Young women and girls need to appreciate the different fields under STEM so they can embrace them boldly.”

    Anisha Namugabo, a Quality Controller, envisions a future where every girl has equal opportunities in STEM. She advocates for more female role models and mentors to inspire the next generation of women leaders and innovators.
    “International Women in STEM Day serves as a call to action to advocate for gender equality and to empower young girls and women to pursue their dreams in STEM. It is a day to reflect on the progress made in creating a more inclusive and equitable world where every individual, has the opportunity to thrive and make a meaningful impact, regardless of gender.”
    Through their achievements, CCBU’s women in STEM embody innovation, resilience, and empowerment.

  • Victoria University Student Wins Ticket to World Cup Opening Match in Coca-Cola’s ‘Believe and Win Ug’ Promotion

    Victoria University Student Wins Ticket to World Cup Opening Match in Coca-Cola’s ‘Believe and Win Ug’ Promotion

    Coca-Cola Beverages Uganda (CCBU) recently launched an exciting three-month Under the Crown (UTC) promotion dubbed ‘Believe and Win Ug’.

    This campaign presents a unique opportunity for Ugandan consumers to win exciting prizes worth millions of shillings by simply purchasing Coca-Cola products; Coca-Cola, Fanta, Sprite, Novida, Krest or Stoney 300ml glass bottle and checking under the crown to participate.

    As part of the promotion, three (3) lucky Ugandans will each win an all-expenses paid trip to watch the opening match of the 2022 FIFA World Cup in Qatar, with hundreds more winning Television sets from World Cup global partner Hisense, MultiChoice Decoders from official broadcaster MultiChoice Uganda Limited, smartphones and airtime worth two hundred million shillings.

    Below is a conversation with Shadiah Nalugwa, a Victoria University student and the second lucky winner scheduled to travel to Qatar for the world cup opening match.

    Who is Shadiah Nalugwa?

    I’m a 21year old student at Victoria University pursuing Business Administration in my first year. How did you find out that you won in the Coca-Cola ‘Believe and Win’ promotion?I found out about the ‘Believe and Win’ promotion through a poster. I was at a shop, and someone handed me the poster. I was intrigued but I didn’t know much about it. I decided to give it a chance by following the instruction on it. I bought Stoney (its my favorite because of the ginger taste), when I checked under the crown, I got numbers that I texted. I was rewarded with airtime on my first attempt. I told myself it was a good deal, ‘bought soda at UGX 1,000 and got back airtel airtime of 2,000 UGX. I started taking soda more often, I would take it for breakfast, lunch and when I get any other opportunity. Most times I won airtime. I even recruited my friends to take soda and give me the bottle crowns. I wish I had started sooner

    One afternoon, I received a call, and I was told I had won a ticket. I was too excited; I forgot all the details after that. This is my first time participating in a promotion.

    Many companies do run promotions, but I have always been skeptical, this was different. I’m happy that the very first time I participated in a promotion, I won big! Many people tried but I got lucky.

    How many times did u drink before winning?

    I can’t remember exactly how many times because after a while, taking soda became a routine even up to now.What made you participate?

    The free airtime I used to win motivated me to continue taking soda. Every soda I used to take had a code under the crown. I kept on hoping for something bigger!What are you looking forward to at the world cup?I’m not much of a soccer fan, though I support, I know some footballers and informed about some teams. I’m looking forward to meeting many people, seating in a big, stadium and watching football live away from the screen. I’m excited about watching soccer in a better stadium.

    How do you feel about being a winner?

    I was very excited about winning since it was my first time participating in a promotion. I got my first passport one month back, I have never travelled out of Uganda so I’m excited. All expenses are paid for which makes it even better. Even before I won the ticket, I had hopes of traveling this year. God answered my prayers by giving me a golden opportunity to fulfil that dream. Thank you, Coca-Cola, for giving back to your customers!

    My message to other people is that they should start believing in promotions. Do you know we have people who have a mentality that promotions are won by friends and family members of the organizers? I don’t know anyone from Coca-Cola but won. These promotions are real.

  • Meet Dorothy Nakyeyune, the 23year Old who Won A Ticket to Qatar for the World Cup under the ‘Coca-Cola Believe and Win’ campaign

    Meet Dorothy Nakyeyune, the 23year Old who Won A Ticket to Qatar for the World Cup under the ‘Coca-Cola Believe and Win’ campaign

    Coca-Cola Beverages Uganda (CCBU) recently launched an exciting three-month Under the Crown (UTC) promotion dubbed ‘Believe and Win Ug’.

    This campaign presents a unique opportunity for Ugandan consumers to win exciting prizes worth millions of shillings by simply purchasing Coca-Cola products; Coca-Cola, Fanta, Sprite, Novida, Krest or Stoney 300ml glass bottle and checking under the crown to participate.

    As part of the promotion, three (3) lucky Ugandans will each win an all-expenses paid trip to watch the opening match of the 2022 FIFA World Cup in Qatar, with hundreds more winning Television sets from World Cup global partner Hisense, MultiChoice Decoders from official broadcaster MultiChoice Uganda Limited, smartphones and airtime worth two hundred million shillings.

    Newton Lee Ogong Channels & Trade Marketing Manager Coca-Cola Beverages Uganda handing over the dummy ticket to the first Ticket winner Dorothy Nakyeyune

    We caught up with Nakyeyune Dorothy – the first lucky winner scheduled to travel to Qatar for the world cup opening match – and amidst her excitement, asked her a few questions.

    Who is Nakyeyune Dorothy?

    I’m a 23year old Fashion designer from Makindye, currently working at Ham Towers.

    How did you get to participate?

    I have always loved Coca-Cola and drink it often. One day I was listening to the radio when I heard about the ‘believe and Win’ promotion. I started checking under the bottle every time I would buy a glass bottle of Coca-Cola. I won airtime the first two times; I was motivated by this and continued to drink in hope of winning more prizes. I didn’t expect to win the ticket to Qatar to watch the World cup opening match.

    How did winning make you feel?

    I was very excited when I found out that I had won. I’m looking forward to watching the match live and meeting one of my favourite players Marcus Rashford. I still have mixed reactions, I’m happy and afraid at the same time.It will be my first time to travel out of the country and also board a plane. I’m super happy.

    What message do you have for everyone out there?

    Coca-Cola’s Believe and Win campaign is real. You have to try it yourself and see it firsthand. Keep drinking to win. You can buy any of the Coca-Cola products; Coca-Cola, Fanta, Sprite, Novida, Krest or Stoney 300ml glass bottle and check under the crown to enter the draw.

    Any other comments?

    Thank you, Coca-Cola, for this opportunity. I did not ever think that I would have the opportunity to travel on an all-expense paid trip. It’s a dream come true.

  • Over 300 million Shillings Won so far, as Coca-Cola Under the Crown Promotion Continues to Excite Consumers

    Over 300 million Shillings Won so far, as Coca-Cola Under the Crown Promotion Continues to Excite Consumers

    Kampala; Over 300 million shillings worth of exciting prizes has been won so far in the ongoing Coca-Cola Under The Crown promotion – ‘Believe and Win UG’.

    With a grand prize of winning an all-expense paid trip to watch the opening match of the 2022 FIFA World Cup in Qatar, consumers have so far taken home brand new Smart phones and Television sets from World Cup global partner Hisense, MultiChoice Decoders from official broadcaster MultiChoice Uganda Limited, and airtime worth over two hundred million shillings.

    According to Isaac Sekasi, Business Development and Commercialization Director at Coca-Cola Beverages Uganda, this promotion is in line with Coca-Cola’s long history with FIFA World Cup dating back to over 60 years and the company’s strong identification with sports as a unifying factor.

    “Since the launch of the FIFA World Cup Under the Crown promotion, we have seen hundreds of lucky consumers purchasing our products, sending the unique code and walking away with prizes. The campaign runs until November, and I must assure Ugandans that there are still lots of prizes to be won. Grab yourself a Coca-Cola today and be part of the winners. Also watch out for our roadshows in your area and be part of the celebrations,” he said.

    Sekasi also noted that Coca-Cola has supported development of football in Uganda, especially among the youth through the Copa Coca-Cola championships.

    “Our love for soccer runs deep and we wanted to share that love with our customers by enabling them to not only win prizes but also get a once-in-a-lifetime opportunity to watch a live game,” he added.

    To take part in the ongoing promotion, consumers simply have to choose and purchase any of these products from Coca-Cola’s wide product portfolio; Coca-Cola, Fanta, Sprite, Novida, Krest or Stoney 300ml glass bottle and check under the crown to enter the draw.

    Consumers will then send the unique code to 6688 and stand a chance to win weekly prizes and enter a weekly grand draw that will give them a chance to win tickets to the FIFA World Cup Qatar 2022.

  • Coca-Cola Beverages Uganda sponsors the Rwenzori Marathon 

    Coca-Cola Beverages Uganda sponsors the Rwenzori Marathon 

    Kampala; Coca-Cola Beverages Uganda (CCBU) through its flagship hydration brand Rwenzori Water has today announced Shs170 million sponsorship of the Rwenzori Marathon scheduled to take place on Saturday September 3, 2022, in Kasese. 
    CCBU joins other sponsorship partners including Jumia, a leading online retailer, who will sell tickets at Shs50,000 each.
    “Registration is now open on the Jumia online shop. You can purchase your tickets and we will deliver your kits to your doorstep within Kampala, or you can choose to pick them up in Kasese,” said Shakib Nsubuga, Jumia’s Expansion Manager.
    The Rwenzori Marathon will consist of a 42km full marathon, a 21km half marathon and 5km fun run. The marathon is open to the general public, both amateurs and professionals.
    “It goes without saying that the Rwenzori brand was inspired by the natural beauty of the Rwenzori Mountains. It stands tall, magnificent and breath taking which is reflected in the Rwenzori brand. This marathon affords runners the opportunity to enjoy its beauty while keeping fit. Kasese district has a lot more to offer and no one should miss-out on this experience,” said Isaac Sekasi, Business Development and Commercialization Director at CCBU.
    “As part of our business sustainability initiatives, environmental protection is at the core of our business operation. Rwenzori Marathon gives us the opportunity to promote this region that represents our roots. We are more than excited to be a part of this,” he added.
    The Rwenzori Marathon was aims to promote sports tourism, foster healthy lifestyles, and highlight the importance of caring for the environment. It seeks to raise awareness of the iconic Rwenzori Mountain ranges.
    “I climbed the Rwenzori Mountains recently and the beauty is indescribable. The marathon will help draw attention to this resource and increase tourism,” said Equator Hikes Director, Amos Wekesa.
    With about 2000 running enthusiasts and professional athletes expected to at the foot of the Rwenzori range, the marathon will represent an exciting new challenge to Ugandan and foreign runners alike. Wekesa announced Shs42m in prizes for the marathon runners courtesy of Standard Chartered Bank. Shs5m, 4m, 3m, 2m and 1m prizes are allocated to the top five runners in the 42km full marathon for both men and women. The top three male and female athletes in the 21km half marathon will bag Shs3m, 2m and 1m respectively.
    Other partners for the Rwenzori Marathon include UNDP, Tusker Lite and Rocket Health.More information can be found online on the official marathon website at www.mtrwenzorimarathon.com
  • The Coca-Cola company and Coca-Cola beverages Uganda to take Lucky Ugandans for an All-Expenses Paid Trip To the 2022 World Cup in Qatar

    The Coca-Cola company and Coca-Cola beverages Uganda to take Lucky Ugandans for an All-Expenses Paid Trip To the 2022 World Cup in Qatar

    2.5 billion Uganda shillings invested in the campaign

    Namanve, Kampala: Coca-Cola Beverage Uganda (CCBU) has today launched an exciting three-months Under the Crown (UTC) promotion dubbed ‘Believe and Win Ug’.

    This campaign presents a unique opportunity for Ugandan consumers to win exciting prizes worth millions of shillings by simply purchasing Coca-Cola products; Coca-Cola, Fanta, Sprite, Novida, Krest or Stoney 300ml glass bottle and checking under the crown to participate.

    Coca-Cola Beverages Uganda Mgt Team joined by Huawei and MultiChoice to launch the World Cup UTC promotion

    As part of the promotion, lucky Ugandans will stand a chance to win an all-expenses paid trip(T&Cs) to watch the 2022 FIFA World Cup in Qatar, with hundreds more winning Television sets and smart phones from World Cup global partner Hisense, MultiChoice Decoders from official broadcaster MultiChoice Uganda Limited and airtime.

    A CCBA staff member displays skill at the event to launch the new Under the Crown promotion

    With a total investment of 2.5B Uganda shillings by CCBU aims to ensure that the promotion reaches every single Consumer.

    To participate, consumers are required to send the unique code to 6688 and stand a chance to win weekly prizes and enter a weekly grand draw that will give them a chance to win tickets to the FIFA World Cup Qatar 2022.

    According to Isaac Sekasi, the Business Development and Commercialization Director at Coca-Cola Beverages Uganda, this UTC promotion is an opportunity for soccer lovers across the country to enjoy the world cup games while sipping on their favorite drink and winning exciting prizes.

    Isaac Sekasi, the Business Development and Commercialization Director at Coca-Cola Beverages Africa addresses guests at the official launch of the World Cup UTC promotion

    “Coca-Cola has been an official FIFA World Cup Sponsor, proudly participating in over 10 World Cup tournaments. This ‘Believe and Win UG’ promotion is our opportunity to bring the World Cup excitement happening in Qatar to our consumers’ homes across Uganda through exciting prizes such as Television sets, MultiChoice decoders, mobile phones and airtime to keep communicating with their friends through the season,” he noted.

    “In the spirit of being passionate about our consumers and customers, we have a whole range of activities planned during the world cup and this is just part of our way of saying we appreciate you.To reach consumers across the country, Coca-Cola teams will be running regional roadshows and rewarding winners in those regions.

  • Coca-Cola Scoops Two Awards at the 2022 Top 100 Brand Africa Awards

    Coca-Cola Scoops Two Awards at the 2022 Top 100 Brand Africa Awards

    For the third year in a row, Coca-Cola Beverages Uganda has been recognized as the most admired non-alcoholic beverage brand and most admired brand overall during the Africa’s Best Brands 2022 rankings.

    During the 12th annual, Brand Africa 100: Africa’s Best Brands is third party independent consumer-led survey that seeks to establish brand preferences across Africa.

    The survey was conducted in 28 countries covering all economic regions in Africa and collectively accounting for more than 85% of the continent’s population and Gross Domestic Product.

    The research was conducted by the world’s leading mobile-based research firm, Geopoll, with insights provided by the world’s largest information research firm, Kantar.

    Upon receiving the award, Kirunda Magoola, the Public Affairs and Communication Director at Coca-Cola Beverages Africa in Uganda reiterated the company’s commitment to its brand purpose – ‘To Refresh Africa every day and continue making our continent a better place.

    He also lauded the organizers for their initiative to recognize brands that are making a difference in Africa.

    “We draw our inspiration in being able to create meaningful impact in our communities while we provide refreshment to all our customers. It is amazing to see that effort recognized by reputable entities such as Brand Africa,” he said.

    “Providing quality products and customer service excellence is at the core of all we do. We strive to ensure the millions of Ugandans that support us get the best from us and this award is an affirmation that we are doing it right. Cheers to all the hardworking teams at Coca-Cola, this is for all your unfaltering resilience behind the scenes,” he added.

    Over the years, Coca-Cola has championed several community-driven initiatives and campaigns that have touched many lives.

    Among the popular initiatives include the World without Waste campaign geared at environmental sustainability, the 5by20 campaign that focused on the economic empowerment of 5 million female entrepreneurs across the value chain by 2020, the Elevate program aimed at mentoring youth with work-ready skills, Coke Studio – a celebration of African artists, and many others that have left a lasting influence on many Ugandans across the country and Africans across the continent.

    According to Thebe Ikalafeng, the Founder and Chairman of Brand Africa and Brand Leadership, Brand Africa top 100 awards seek to recognize brands that create a positive image for Africa, showcase its diversity, and drive its competitiveness.

    “Despite the pandemic, African brands have increased their share of the Top 100 most admired brands by 4% to comprise 17% in the 2022 survey,” he noted.

  • Uganda Police applauds Coca-Cola Beverages Africa for its Community/people Centered Agenda

    Uganda Police applauds Coca-Cola Beverages Africa for its Community/people Centered Agenda

    Senior Superintendent of Police (SSP) Emillian Kayima has praised Coca-Cola Beverages Africa in Uganda for being a responsible corporate citizen, following the company’s donation of 71 beds and 67 mattresses to Uganda Police Force regional offices in Mukono.

    As a kind gesture, the Uganda Police also donated 30 beds and 30 mattresses from their donation to a Child Care Centre in Nakisunga-Mukono District known as Heart of a Child.

    “The Uganda Police Force fraternity is impressed and very grateful to Coca-Cola Beverages Uganda for this gesture of love and compassion. Thanks to the donation received today, we are also able to share with Heart of a Child, who are playing a major role in our community and taking care of children who would otherwise be helpless. The compassionate act of supporting those in need promotes peace and is a vivid expression of community involvement and awareness. This touches hearts and souls beyond the direct beneficiaries. It speaks volumes about Coca-Cola Beverages Uganda, and the entire management team at the company,” he noted.

    The Mukono District Police Commander (DPC), Ms Annabella Nyiramahoro receives the items from Phionah Nahabwe, Coca-Cola Beverages Uganda representative

    Kayima also applauded the company for being an active development partner in driving community centered values and delivered the Uganda Police’s pledge to continue to serve Uganda with a sense of duty and responsibility.

    “May the spirit of dedicated service, love and respect continue to shine over a wider spectrum of citizens, who in turn will gaze in admiration at the service of their sons and daughters in uniform,” he concluded.

    Kirunda Magoola, the Public Affairs and Communication Director at Coca-Cola Beverages Africa reiterated the company’s commitment to “embedding our company’s ethos to refreshing Uganda every day, making our country a better place by helping to care for the people and communities we depend on to succeed.”

    “We are in the business of people. Therefore when, ‘our people’; employees, partners, suppliers, and community thrive, we also prosper as a business. We are always looking for ways to add value and promote inclusive development,” he noted, adding that “……One way we support communities is by empowering women and youth. Across local communities in our territories, we give back every year to help make them sustainable and more prosperous,” he concluded.

    Kenneth Nganda CEO of Heart of a Child Care Home while receiving Items from Phionah Nahabwe, CCBU Representative

    Coca-Cola Beverages Africa in Uganda has a long history of championing inclusive development across the communities in which it operates and across the country.

    Last month, the company donated 60 mattresses and 60 beds to St Charles Lwanga, a day care and rehabilitation center for children with severe cerebral palsy in Mukono.

  • Coca-Cola Beverages Africa Inks MOU with Three (3) Plastic Waste Management Companies to Boost Environmental Sustainability

    Coca-Cola Beverages Africa Inks MOU with Three (3) Plastic Waste Management Companies to Boost Environmental Sustainability

    As part of its commitment to improving plastic waste management in the country, Plastic Recycling Industries Uganda Limited (PRI) an initiative of Coca-Cola Beverages Africa (CCBA) in Uganda, has today signed a partnership deal with three community-based plastic collection, management, and recycling companies namely Yo-Waste, Ecoplastile and Asante Waste Management.

    The newly signed partnership will see the three companies collaborate with CCBA to set-up more collection centers in the community and supply PRI with plastic collected. Speaking at the MoU signing, Samuel Kangave called upon the public to change their mindset toward plastic usage and management of the disposal process.

    Kirunda Magoola, Public Affairs & Communication Director at CCBA handing over the MOU to Rogers Kibule, Marketing Manager, Yo-Waste Limited at Plastic Recycling Industries

    “The use of plastics is deeply embedded in our daily lives, but its mismanagement is a growing menace. We need to re-examine our behavior when it comes to the handling of plastic, at individual, household and even commercial levels. This is a problem that cannot be left just to the government and private sector. We all have a part to play,” Samuel cautioned. “We are always looking for opportunities to partner with the public and other private sector players to realign priorities, rethink approaches and change mindsets towards viewing plastic as a valuable resource and business if managed well,” he said.

    Rodney Makula, Founder and CEO Asante Waste Management said the company was founded in 2013 to manage and reduce waste while recovering valuable resources and reducing carbon imprint.

     

    “We are happy to share the same values with a reputable and trusted entity such as Coca-Cola. As part of this partnership, we commit ourselves to have this initiative enforced and emphasized in the community and advocate for mindset change,” he said.

    “This partnership will enable us to expand our recycling capacity from 30 to approximately 150 metric tonnes of plastic per month by working with at least 1,050 informal plastic waste collectors including youth and women in our communities. Our partnership with PRI involves us becoming one of the off-takers thereby consuming the plastic that PRI is unable to take on and we use this plastic to make roofing tiles. We also supply PRI with PET bottles so it’s a win-win sort of partnership,” said Frank Kamugyisha, the Founder and CEO Eoplastile.

    Rodney Makula, Founder and CEO Asante Waste Management at the MOU signing today at Plastic Recycling Industries

    Yo-Waste Limited is a tech company that helps connect businesses and retail customers at home to reliable garbage collection and recyclers. The company was incorporated as a startup by five Makerere university Computer science undergrad students in 2019 to implement their research projects in the community.

    According to the Kirunda Magoola, Public Affairs & Communication Director at CCBA, under the ‘World without Waste’ campaign, Uganda has continued to register commendable progress collecting at least 78% of the plastic produced. The campaign targets to collect and recycle a bottle or can for every one sold by 2030 turning 50% into recycled materials.

    Kirunda Magoola, Public Affairs & Communication Director at CCBA, showing off the new sprite clear bottle good for recycling

    “Sustainability and promoting inclusivity are at the core of what we do. We are inspired daily by our purpose ‘Refresh the world. Make a difference,’ by doing business in a sustainable way thereby building a circular economy. We take responsibility as members of the community and seek to work with our people; employees, partners, suppliers, and the community to find solutions that benefit all while refreshing our community. We value inclusivity and are happy to note that many women and youth are benefiting from the plastic recycling chain from the grassroots,” he concluded.

    In 2021, Coca-Cola Beverages Africa made progress in its waste collection and recycling efforts achieving a 58% recycling rate for FY2021 despite the COVID-19 imposed challenges.

    The recyclability of the packaging is at more than 95%, tracking ahead of the global target of 100% by 2025 under the campaign ‘World without Waste’.

  • Coca-Cola unveils new look Sprite clear Pet bottle packaging in Uganda to enhance plastic collection & recycling

    Coca-Cola unveils new look Sprite clear Pet bottle packaging in Uganda to enhance plastic collection & recycling

    The move is part The Coca-Cola Company’s vision of a World Without Waste

    The new clear PET packaging is easier to recycle and re-use in the circular economy

    Kampala; The Coca-Cola system in Uganda has today unveiled a new iconic look of its leading sparkling lemon-lime flavored soft drink Sprite in a clear polyethylene terephthalate (PET) plastic bottle packaging.

    This shift from its iconic green bottle means more Sprite bottles can be collected, recycled and reused to make new items – a move that is part of The Coca-Cola Company’s World Without Waste vision, which targets to collect and recycle the equivalent of every bottle or can it sells and use 50% recycled content in all its packaging by 2030.

    “People in Uganda can enjoy a much better taste of their favorite sparkling lemon-lime drink knowing their bottle can be easily recycled and made into new items,” said Melkamu Abebe, the General Manager at Coca-Cola Beverages Africa in Uganda, during the launch.

    “The shift from the green bottle to clear PET is a significant step in driving our sustainability agenda which is a key element of our business. We know that our vision for a World Without Waste is ambitious and can be challenging but together with our partners, we are committed to the course. This move also allows us to work with partners in the recycling industry and with waste collectors and aggregators to achieve more value for our recyclable plastics,” said Melkamu Abebe, the General Manager at Coca-Cola Beverages Africa in Uganda, during the launch.

    Clear PET can be made into a wide range of new products, such as pillow and duvet inners, as well as into new bottles, making it more valuable than green PET, which has limited uses.

    “The World Without Waste” strategy represents The Coca-Cola Company’s commitment to doing business sustainably which includes addressing the packaging waste challenge. Additionally, clear PET plastic contributes to economic empowerment as it will contribute to enhanced income for waste reclaimers in Uganda who depend on collecting and selling packaging waste for a living,” said Debra Mallowah, Vice President Coca-Cola East and Central Africa Franchise (ECAF).

    Since its launch 60 years ago, Sprite has been known for its iconic green bottle and this marks a major milestone in its growth and sustainability in various markets.

    With its presence in over 200 countries, including Uganda, Sprite’s new transparent look features a see-through bottle, refreshed icon of the brand’s bold Sprite ‘spark’ with a distinct label and bright green cover.

    Uganda becomes the 5th African market to introduce the Sprite clear PET, after South Africa, Nigeria, Ethiopia and Kenya.