Black Partners with Stanbic Black Pirates to Revolutionize Ugandan Rugby

Black, a leading brand in audio and wearable technology, has announced a groundbreaking partnership with the Stanbic Black Pirates Rugby Club, blending cutting-edge innovation with the dynamic world of sports.

This collaboration aims to enhance player performance and fan engagement by integrating Black’s state-of-the-art wearables and audio gear into the team’s daily operations. The use of advanced performance-tracking devices will refine training methods, improve gameplay, and offer real-time insights for strategic adjustments.

The partnership is built on a shared vision of elevating Ugandan rugby while fostering a stronger connection between the club and its supporters.

“We are thrilled about this partnership,” said Mourice Aliganyira of Black. “Our innovative technology, combined with the energy of rugby, will not only enhance the sport but also transform how fans experience the game. This initiative bridges the gap between technology and sports entertainment.”

Daniel Abaasa, the Stanbic Black Pirates’ fans coordinator, emphasized the broader community impact. “This partnership goes beyond the pitch. It strengthens our outreach programs and reinforces our legacy, creating more opportunities for meaningful interactions with our supporters.”

Already, the collaboration is delivering tangible benefits. Players now have access to top-tier wearable technology, providing real-time data to refine their skills and strategies. Meanwhile, fans can anticipate new interactive experiences, including exclusive content, digital engagement platforms, and enhanced access to the club and its players.

The announcement comes at a pivotal moment as the Stanbic Black Pirates gear up for a highly anticipated showdown against Platinum Credit Heathens at Kings Park Arena in Bweyogerere.