Bell Lager, Swangz Avenue Treat Media to Mini Roast & Rhyme Experience

Bell Lager, Swangz Avenue Treat Media to Mini Roast & Rhyme Experience

It was an epic afternoon as Swangz Avenue and Bell Lager hosted members of the media to a mini Roast and Rhyme experience at Jahazi Pier on Monday Evening.

The engagement was a “warm-up” session for the upcoming Reggae Ragga Nyam Nyam edition of Roast and Rhyme – slated for the 26th of February 2022 at Jahazi Pier.

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Notable attendees included Vision Group’s Emmanuel Ssejjengo, Galaxy FM’s Bob Balaam, Matooke Republic’s William Kasoba and many more.

Also present were representatives from the event’s partners led by Bell Lager alongside Capital FM, Next Media and Sprint UG. While addressing the attendees, Justin Agaba, Bell Lager’s representative, said, “We are here to give you a taste of what to expect come 26th February. Bell Lager will be on hand to deliver Mpola Enjoyments, complete with live reggae music, the right vibes for you and your crew, tasty varieties of meat and ice-cold Bell Lager.” Entertaining the guests at the engagement was the massively talented Double Black band, who were behind Azawi’s African Music and Winnie Nwagi’s Fire Concerts entertained the guests with covers of popular reggae hits from both the new and old schools.

The band will be performing at the main event with Maddox Sematimba, Nutty Neithan and more. Veteran artist and producer – Benon Mugumbya – was the MC and initiated a “Rastaman Vibration” dance challenge that saw several of the guests take part for a chance to win gifts from the sponsors.

Vision Group’s Ivan Kabuye walked away with a Bell Lager cooler, while Daily Monitor’s Isaac Ssejjombwe won three months’ worth of unlimited data from Sprint UG. For the engagement, a goat was slaughtered and grilled for the guests by professional chefs, while other guests took it upon themselves to grill their own meat or indulge in games like matatu, Ludo, “put a ring on it” and others.

Roast and Rhyme tickets are available for sale at UGX 70K early bird and UGX 100,000 at the gate and early bird tickets can be got online at or physically from Positive Emotions Garden City, Soothing Spa Acacia Mall, Nail Villa Senana Building, Mega Standard downtown, Jahazi Pier Munyonyo and Swangz Avenue.

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